Privacy Policy & Terms – Safeguarding Your Information and Rights

At laptop-uk.com, we operate as a UK-based online retailer specialising in laptops and consumer electronics. We are committed to handling personal data responsibly, complying with UK data protection law, and providing clear, fair terms for all customers.

This page explains what information we collect, how and why it is used, and the terms that apply when you browse or place an order on our website.

Privacy Policy

1. Information We Collect

We collect only the information necessary to provide our services, fulfil orders, and meet legal obligations. This may include:

• Identity and contact details such as your name, billing and delivery address, email address, and telephone number
• Order and account information, including purchase history and preferences
• Payment-related data processed securely by authorised third-party payment providers (we do not store full card numbers)
• Technical data such as IP address, device type, browser information, and usage data collected via cookies
• Customer service correspondence and support history
• Limited credit or identity data when you choose finance options such as FlexiPay 0%, handled in accordance with UK consumer credit regulations

2. How We Use Your Information

Your data is processed lawfully, fairly, and transparently for the following purposes:

• To process, dispatch, and deliver orders
• To administer instalment or finance agreements where selected
• To provide customer support and handle enquiries or returns
• To send essential service communications, including order confirmations and delivery updates
• To comply with legal, accounting, and regulatory obligations
• To prevent fraud and protect our customers and business
• To improve website performance and user experience

Marketing communications are sent only where you have actively provided consent and can be stopped at any time.

3. Legal Basis for Processing

We process personal data under one or more of the following lawful bases:

• Performance of a contract (order fulfilment and support)
• Legal obligation (tax, accounting, consumer protection)
• Legitimate interests (fraud prevention, service improvement)
• Consent (marketing communications and optional cookies)

4. Data Security

We apply appropriate technical and organisational measures to safeguard personal data, including:

• SSL encryption across the website
• Secure, PCI-DSS compliant payment processing partners
• Restricted internal access to personal information
• Regular monitoring and security reviews

5. Cookies and Tracking Technologies

Essential cookies are required for the website to function correctly. Non-essential cookies, such as analytics or marketing cookies, are used only with your consent. You can manage cookie preferences at any time through the cookie settings or your browser.

6. Data Retention

We retain personal data only for as long as necessary:

• Order and account records – up to 7 years to meet UK legal requirements
• Finance agreements – for the term of the agreement plus statutory retention periods
• Marketing preferences – until consent is withdrawn

7. Sharing Your Information

We do not sell personal data. Information is shared only where required:

• Delivery partners for order fulfilment
• Payment providers and credit reference agencies when finance options are used
• Regulatory or legal authorities where legally required

8. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you
• Request correction or deletion of inaccurate data
• Object to or restrict certain processing activities
• Withdraw consent for marketing at any time
• Lodge a complaint with the UK Information Commissioner’s Office

Requests can be made via live chat or by emailing privacy@laptop-uk.com.

Terms of Service

1. Website Use and Eligibility

• You must be at least 18 years old and resident in the United Kingdom to place an order or apply for finance options.
• All product information and pricing is presented in good faith and includes VAT unless stated otherwise.

2. Orders and Payment

• An order is accepted only once payment authorisation is confirmed and an order confirmation is issued.
• We reserve the right to cancel orders affected by pricing errors or suspected fraudulent activity, with a full refund.
• For FlexiPay 0% purchases, ownership follows the terms of the instalment agreement.

3. Returns and Refunds

Consumer rights, including the 14-day cooling-off period, apply in accordance with UK law. Full details are available on our returns page.

4. Liability

Nothing in these terms limits your statutory rights. Our liability is limited to the value of the goods purchased, except where prohibited by law.

5. Governing Law

These terms and policies are governed by the laws of England and Wales.

6. Updates to This Page

This policy may be updated to reflect legal or operational changes. The most current version is always available on this page.

Thank you for choosing laptop-uk.com.